Wednesday, June 18, 2014

Can I make a full time income?

This post is coming from a simple discussion on one of my facebook groups.  A lot of people want to sell full time, but don't seem to know how.  It really is an easy concept, but it is one of those things that just buzzes over peoples heads because they over think it.  Once you break it down into manageable data, it really is simple to figure out.

Everyone's situation is different as are their sales models.  For the purposes of this post, I am going to generalize and keep things fairly simple.  Once you understand the concept, it's real easy to port the information over to your situation.  My example will be making a few assumptions based on average sellers and sales numbers.  While there are a lot of us who are above these numbers, it does reflect what the averages are.  So, here we go.

To put yourself into a position to sell full time, you need to make sure you understand your profit margin.  The average runs about 60%.  So out of each sales, you get to keep 60 cents per dollar.  So if your item sells for $20, then on average you will profit about $12.  Our analysis will be based on that sales number just to keep things simple.  I would venture to say that the average seller would need to sell about $4,000 per month in order to sell full time on ebay.  So, based on the 60 cents per dollar profit number, you would expect to see $2,400 as money in your pocket.

So, how do you get to that amount?  Well, it's purely a numbers game.  If we are selling our product for $20 and we want to reach $4,000 in sales, then we need to sell 200 items per month.  In ebay terms, you generally will sell about 10% of what you have listed per month.  So to sell 200 items, you need to list 2,000 items.  Now you can see why the name of the game is not just listing quantity, it's listing quality.  Take the same $4,000 and an average sales price of $40 and you only need to sell 100 items and list 1,000 and so on. You get the idea.

For me, I average about $39 per sale, and have around 1,200 listings active.  I average around 153 sales per month.  As you can see, my numbers are pretty close in line with my example.  If you want to sell full time, then do the math and figure out where you need to be.  Don't be throwing darts in the dark.  Set your goals and work towards them.  It's ok to start small until you figure things out.  Gradually raise your prices by buying more desirable products.  You'll find things a little less intimidating once you understand how things work.

It's not rocket science.  There is no secret.  Hard work and knowing your numbers is all it takes.  So go out there and make your own way!

9 comments:

  1. I would also add that since eBay sales are not consistent that you really need a savings account built up before you quit your job to sell on eBay full time. Hopefully you never need it but when times are slow or eBay sales stagnate then you want to have that there. Also in the good months you need to put money back.

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    1. You are exactly right. I think I covered that in another post, but not sure. What I do is set my weekly salary. Anything above that stays in the bank so I have a reserve on those weeks when sales are slow. That way I am always getting my pay, just like a real job.

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    2. with more that 1000 items are you a full time seller or part time ?

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    3. You are amazing! where do you get those energy? and can you share a bit of your time management techniques? you must be very efficient in everything you do and very disciplined. OMG, you are an inspiration to all of us!

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  2. If you read through all of my posts, all of the information about how I do things is contained here. I am OCD about efficiency...lol! I can't stand wasting time. I constantly evaluate my processes to see if there are things I can do to be more efficient. So far my current process seems to be the best.

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  3. Right now eBay has gone through a Google slap - and you remain optimistic. That is inspiring. I think it is like the stock market; experienced investors do not bail when the market is down. I went to your store and noticed that your average price point is definitely higher than mine: I think that is probably one of the reasons for your success.

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  4. How many hours per week do you dedicate to your ebay business?

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